Discover how a personalized marketing audit and coaching program helped this business owner close key marketing gaps, boost engagement, and grow her audience, equipping her with a clear roadmap for sustainable growth.

Blogging has many benefits for small businesses! It gives you a chance to speak to your audience directly AND gives you a chance to speak to an audience you haven’t met yet.

If you look at branding as “how the world sees you”, you’ll see it can pertain to almost anything in your business. Which can be overwhelming at first, but also valuable for finding ways to make your overall brand stronger because lots of little things add up.

Discover how a personalized marketing strategy and offer realignment helped this client find clarity, attract the right clients, and reignite passion for her business.

Fear. It is such a little word. Only four letters long, but so intimidating! I know there are some other four-letter words I like much better than fear! Hope, rain, love....wait....were you thinking of some other four-letter words??

Getting more traffic to your website with SEO and beyond.

Getting a customer in the door, to your website, or social media account is the first step. Once they are there, you must meet their expectations.

Your website is like a movie trailer - it lets your clients and customers know what it would be like to work with you. Everything from the images you choose to how easy (or difficult!) it is to navigate your website reveals information about your business to potential clients.

I believe modern digital marketing tools like social media and websites should be an extension of how we interact with each other in person. But there are some things I don’t love.

Self-sabotage can have a significant impact on the success of a small business, making it important for entrepreneurs to be aware of these patterns and take steps to address them.

Practical tips and strategies to help you get comfortable with showing up and and standing out.

Learn about grants, crowdfunding, loans, and other funding options for small business owners.

What is “content” and how can you create content that connects with your audience?

Dig into how and why small business owners can use ChatGPT to streamline their content creation processes and save time.

I frequently see posts in online discussion groups from new business owners asking, “What would you pay for this product or service?” I understand why the question is being asked, but the process is backwards.

Regularly committing time to the marketing side of your business keeps you thinking about it, and the more you think about it, the more likely you are to take action.

Learn how your customers are likely interacting with your website and social media - and how you can serve them better.

Women business owners have unique challenges and obstacles on the path to success. Naming and recognizing them is the first step to understanding how to overcome them.

If you’re feeling overwhelmed by your to-do list, maybe it is time to step back, prioritize, and set reasonable expectations.

Perfectionism can lead to indecision, procrastination, and a fear of taking risks, all of which can impede a business's success.