Marketing strategy that looks
at the whole picture.

For business owners who are done guessing
and ready for a real plan.

You've done the work. You've learned the platforms, posted consistently, tested ideas, and implemented what you can with the time you have.

But you're navigating your marketing without anyone looking at the whole picture, so you're missing what's working, what isn't, and what's getting in the way of reaching your goals.

That's exactly what I do. I look at everything: your messaging, your channels, your systems, your buyer path, and help you build a strategy that's connected, intentional, and built around how you actually work.

That's how I've worked with clients for over 15 years.

Marketing Strategy
& Consulting

If your marketing feels busy but not as effective as it should be, start here.

The 360 Marketing Plan and 360 Done-With-You both begin in the same place: a full audit of your marketing across every channel. Your messaging, your website, your email, your content, your analytics, your buyer path. Everything together, not in pieces.

From there you get a clear, prioritized plan built around your specific business — what to focus on, what to stop doing, and what to do first.

The difference between the two is how much of the work we do together.

See how other clients have shifted their marketing.

Schedule a Free Consultation

Sometimes the right next step is handing it off entirely.

Whether you need someone to handle one piece of your marketing or take it all off your plate as your fractional marketing director — that's what my marketing services are built for.

Social media and email management, full-service marketing support, and SEO are all available as standalone services or combined, depending on what your business needs most.

See Marketing Packages

Build Your Marketing Muscles Membership

*Direct support and dedicated time for business owners who are doing their own marketing and want to keep it moving.*
Every week you get an hour of open Q&A - bring whatever is on your plate and get real answers - plus an hour of structured co-working to get things done.
No courses. No waiting for someone to get back to you.

Just consistent support and dedicated time to keep your marketing moving forward.

Join Now >

Alice Chen

Gwen helped me build a marketing strategy that played to my strengths and leveraged and amplified what was already working in my business in order to take it to the next level.

I left our work feeling more accomplished, empowered and confident to market myself, my products, and services in ways that felt effective in the world and authentic to me.
Lyla Wolfenstein, Full Belly Fare

I seriously, honestly, truly, really, would be getting nowhere with business growth and change without Gwen.
If you have a small business I can't recommend Gwen's services more, for social media, SEO, and much more!
Roya Dedeaux, LMFT & author

Gwen has consistently helped me with big picture strategy & being accountable for the small details.

I love how excited she gets about what she does, and about how she doesn't try to make my marketing conform to HER business, but helps me figure out what I want & how to get there.

She's practical, encouraging, & a delight to work with in every way.
I can't say enough amazing things about Gwen. It doesn't matter your genre of business, she will be sure to do the legwork and research to make sure she provides you with valuable insights to fit your needs.
Kristin Ratten, Kristin Ratten Content Services

Where to begin with Gwen's awesomeness? First, she's an incredible human. Second, she knows her stuff! I‘ve learned so much in Gwen’s membership group, through her podcast, & in one-on-one time with her.

She has helped me tremendously in finally feeling like I am capable of doing the marketing things I need to do!
Julie, Limitless Van

Thanks to Gwen, I now feel confident in a range of marketing strategies, from SEO and social media to crafting effective blogs and newsletters.

Gwen truly has a talent for breaking down complex concepts and making them accessible, and her support and expertise has been invaluable to our business.

Hi! I’m Gwen!
I’m marketing strategist and fractional marketing director with 15 years of experience helping small business owners figure out what's actually getting in the way of their marketing working.
I look at the whole picture, not just one channel, not just one problem, and build strategy around what your specific business needs.

Not a template. Not generic advice.
A real plan built around how you work.

About Gwen >

Case Studies

Closing Marketing Gaps

Learn how 1:1 marketing support helped this business owner boost engagement, grow her audience and gave them a clear roadmap for sustainable growth.

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Marketing Realignment

Discover how a personalized marketing strategy and offer realignment helped this client find clarity, attract the right clients, and reignite passion for her business.

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Streamlining and Fostering Community

Explore how a cohesive strategy helped a small team improve consistency, expand outreach, and support their community.

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